Saturday 1 December 2007

Almost finished!

My project is basically finished now I've just got the gant chart and the control to do. I'm ova the word count so I've got to cut it down and sort out the appendix. But I actually feel ok about it and I've still got 4 days left. Not bad!

My perfume bottle

Heres my perfume bottle. I did this ages ago but I thought I should put it on my blog. The whole thing is made from Swarovski crystal and the Swan is their logo. To use you press the wings and it squirts out of the beak!

Personalised Marketing


I got this in the post today from carphone warehouse and I love the idea. It's personalised 'Whatever upgrade Christy wants, Christy gets this christmas' to every customer. I would never even open this normally it would just go in the bin but it really caught my attention. I'm not sure if it would be as effective with a luxury brand but I think its fantastic for this company.

Friday 30 November 2007

Swarovski Store



Finally got my photos! Heres the Swarovski store on Oxford Street. I've been looking at different Swarovski stores and they are all laid out roughly the same to keep up a consistant brand image. The interior is trational navy blue and orange which makes the sparkling crystal pieces really stand out. The stores are classy and fell clean and spacious when you walk in. The staff seem freindly and helpful. In some luxury stores staff can be rude and intimidating but its not like that in Swarovski stores.

Saturday 24 November 2007

I'm not happy!

It's 9 on sat morning ive been up 4 bout half an hour doing the marketing project coz I'm desperate to get most of it finished this weekend!
I realised I still haven't my photos on the blog so I thought I'd do that now and I can't find the lead for my camera anywhere. My brother might have put it somewhere coz he is annoying like that but if not I don't know how I'm gonna use my camera! I really need them photos for the project as well. I'll just have to wait till my brother gets home.

On the good side though I think the project is going ok. Hopefully will be able to see Jon next week to make sure I've included everything and I'm on the right track. Found out we have to include a budget now which I didn't think we had to do. I'm finding it really hard to find out how much it would actually cost to produce all the perfume and bottles so need to spk to Jon about that.

Monday 19 November 2007

..........

just looked at the blog and it says that I posted it at 9.55 but its actually 6 so I dont know whats going n with that

Still stressing!

I've basically finished my situation but I'm struggling with objectives as usual! I know what I want to achieve but I find it hard to write them in a way that they can be measured. Seeing Sally about the project tomorrow morning so hopefully she will be able to help.